research

- The gambling industry spends £1.5bn on advertising and marketing.


- The gambling industry spends £60m on sports sponsorship.

  

- 87% of people have seen or heard gambling advertisement/sponsorship in the past four weeks.


- Only 13% of football fans are happy to have a gambling based shirt sponsor.


- There is a gambling brand visible for up to 89% of Match of the Day.


- 44% of online gamblers have been prompted to spend money on gambling by seeing advertisements.


- More than four out of five (85%) children aged 11-24 reported seeing gambling advertising on TV (including national lottery adverts).


- YouGov estimated that up to 2.7% of adults in Great Britain, or nearly 1.4 million people, were problem gamblers.


- 55,000 young people aged 11-16 are addicted to gambling.


- UK and international research has found that 4-11% of suicides are related to gambling, equivalent to 250-650 deaths per year in the UK.